Saturday, November 22, 2014

Apple officially begins selling automated iAds in bid to boost mobile advertising business [feedly]



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Apple officially begins selling automated iAds in bid to boost mobile advertising business
// AppleInsider | Apple news and rumors since 1997

Apple and a series of partners officially announced on Friday that the iAd network is now accepting "programmatic" mobile advertisement purchases, in a change that brings Apple in-line with other ad services.
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