Basho Accelerates EMEA Growth, Powered by Riak 2.0 [feedly]

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Basho Accelerates EMEA Growth, Powered by Riak 2.0
// Basho

New, enhanced database and growing number of customers highlight strong year for the company

 LONDON, UK. – November 20, 2014 – Basho, the creator and developer of Riak, the industry leading distributed NoSQL database, has seen a surge in deployment and a growing customer-base in EMEA as a result of the launch of Riak 2.0, the significantly enhanced version of its flagship platform.

2014 has seen significant successes for Basho, from the release of Riak 2.0 to news that Basho technology is powering Spine 2, the electronic backbone of the NHS. Basho has also seen strong growth in its EMEA customer-base, with the company working with businesses such as bet365, one of the world's leading online gambling groups, StatPro, the cloud-based portfolio analysis service, and EE, the largest mobile operator in the United Kingdom to address their critical unstructured data needs. Basho has increased its number of customers in EMEA by 38 percent year on year, and these customer wins have contributed to revenue growth from Q2 to Q3 in 2014, which was up 90 percent.

"Our decision to implement Riak was purely strategic. After a stringent evaluation process we decided that Basho's flexible, scalable database was best-suited to our needs," said Martin Davies, Chief Executive Officer, Technology at bet365. "Given the huge amount of data we process on a daily basis – from customer details to betting odds – it was imperative that we had a platform to support this. We selected Riak, and have not been disappointed with the results."

The gaming industry is becoming increasingly complex, with customers no longer satisfied with betting on a limited selection of outcomes. Now, gaming companies must offer more than your traditional betting options. For example, during football matches, it is no longer enough to offer odds on scorer or full-time result. Instead consumers are eager to bet on everything from the number of yellow cards, to corners and amount of injury time. To offer and process these options requires a huge amount of data-crunching, and in addition to the vast number of metrics and numbers processed when taking into account everything from betting odds, bets placed and the final action on each account, such businesses require a lightning-fast database to support the deluge and prevent system crashes.

Basho's growing stature in the gaming sector has been matched by its recent success in the telecommunications space. An increasing number of telco companies like EE are using Riak to replace existing systems and provide fault-tolerance and scalability for the future. Riak's strength in the industry is further highlighted by the market trend towards reducing the burden of managing complex hardware environments by providing a consolidated virtualized orchestration platform to replace much of the traditional hardware.

These recent deals highlight a strong year for Basho, while the reseller partnership with Nordicmind and its upcoming Riak Nordic Roadshow demonstrate its growing success in EMEA. Success in the region is further reflected in the appointment of Emmanuel Marchal as Managing Director EMEA, who will be leading enterprise focus in EMEA, as well as the continued work with companies such as Deutsche Vermögensberatung (DVAG), Germany's largest stand-alone financial services distributor. The financial advisors of DVAG support over 6 million customers in all questions concerning financial planning, insurance and finances.

"We knew that with the release of Riak 2.0, 2014 would be a massive year for the company," said Adam Wray, President and Chief Executive Officer at Basho. "However, the growth in deployment and the continued success of Riak was more significant than we expected – with customers responding in kind. This year alone we have made strides in several sectors, including telco, financial, gaming and healthcare, where we have helped complete a project with the NHS that could potentially save lives. Couple this with our growing number of partners, and we can happily say that Basho is going from strength-to-strength."

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